The method

How AskSIM composes the true mark of service

This is the living method on the Las Vegas board — not a brochure. The percentage on each house is Stay Truth: the pattern of the stay, from arrival and the room through dining and every venue the guest actually used. A failed room cannot be saved by a greeting. Market Voice stands beside it and is never mixed in.

1. AskSIM listens to the stay — the guest’s words, then the scores — and composes a true mark of service.
2. Other rankings mix scales. Some count to ten, some to five. An average is not delight. Eighty on a one-to-seven excellence scale is not eighty on a ten-point mean. They are not the same number.
3. The Guest Review does not buy a star, and a hotel cannot buy one either.
4. Stay Truth follows the stay itself: who booked it, arrival, the room, dining, and every venue the guest actually used. Only excellence counts — six and seven on seven. A warm greeting cannot rescue a failed room. Unused spa or casino does not enter. What was left unfixed lowers the mark. Whether they would return sits beside Stay Truth; it is never folded in.
5. On the public board, guest words fill those same moments of the stay. A thin sample leans toward Market Voice, so two quotes cannot sink a house. When enough of the stay has been heard, the live percentage is the lower bound of that pattern — not a Booking average.
6. Market Voice is the share of published guests at four stars or better, after the correct scale. A 9.8 on ten is not a perfect hundred. It stands beside Stay Truth and is never averaged into it.
7. We gather those published scores and words each day, with a source we can cite — never by troubling the house’s own systems.
8. Every remark is kept with its source and given to the department that owns it. Words without a source are set aside.
9. The house desk is open for recovery and named thanks. It never changes the public mark.